SEMPO Cities 2016 Event: October 28, 2015
The 2016 Digital Advertising Summit will take place tomorrow! Here are the details of the event:
Details / Details
When: Wednesday , October 28, 2015 from 4:00 PM to 7:00 PM / Mercredi le 28 octobre 2015 de 16:00 à 19:00 / Wednesday, October 28, 2015; 4:00 PM - 7:00 PM
Où/ Where: La Gare Montreal, 5333 Casgrain St., Montreal, H2T 1X6 / La Gare Montreal, 5333 Casgrain St., Montreal, H2T 1X6
Coût / Cost:
Gratuit pour les membres SEMPO / Free for SEMPO Members
25$ pour les non-membres SEMPO/ $25 for NON-SEMPO Members
Description de l'événement / Event description
Following the success of last year's event, SEMPO Cities Montreal: 2016 Digital Marketing Summit is back this year with content dedicated to Digital Marketing Experts. We have several industry experts in the field of e-commerce, SEM and Local SEO who will be sharing industry best practices and case studies with you. Join us from 4-6pm with food and drinks on site!
We will reserve 1 hour of networking time after the event from 6:00-7:00 pm.
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Following our last year success, the SEMPO Cities Montreal: 2016 Digital Marketing Summit is back with great content for Digital Marketers. We have industry leaders in E-Commerce, SEM, and Local SEO that will come share their best practices and case studies for a 2 hours event from 4pm to 6pm! Drink and food will be served on site!
We reserve a 1h of networking afterward from 6pm to 7pm!
Conférenciers / Presenters
Mark LajoieAccount Executive SMB Bing Canada - Microsoft
Mark has over 15 years of experience in the online media industry with record sales. He has the ability to align an advertiser's objectives with the right product or service whether it be display, video, SEM, SEO, RTB, social media or mobile advertising. He has extensive knowledge of the Canadian industry and has established important relationships with some of the largest agencies in Canada including: Zenith Optimedia , Starcom , M2 Universal , media experts , Carat , OMD , Mediacom , MEC and PHD Network.
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Mark has over 15 years online media experience with a proven sales record. He has the ability to match an advertiser's goals with the right product or service whether that be: Display, Video, SEM, SEO, RTB, Social Media, or Mobile Advertising. With a strong understanding of the Canadian landscape Mark has established relationships with some of the top agencies in Canada including: Zenith Optimedia, Starcom, M2 Universal, Media Experts, Carat, OMD, Mediacom, MEC, & PHD Network.
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Brad WingVP Partnerships and Platform at SweetIQ
Brad is VP Partnerships and Platform for SweetIQ. He is an expert with extensive experience in the local marketing industry and in business development. Brad has developed solutions that have quickly become industry leaders such as the first global open API platform for Yellow Pages. This platform has now been replicated over 6 times around the world. In his role at SweetIQ, Brad utilizes his talent for building high-level executive relationships, and continues to play a key role in the development of the SweetIQ API.
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Brad is VP Partnerships and Platform at SweetIQ. A seasoned local marketing and business development professional, Brad has delivered industry leading products such as the first global Yellow Pages open API platform, now copied +6 times across the globe. In his role at SweetIQ, Brad leverages his ability to build top tier relationships, and has been instrumental in the development of SweetIQ's API.
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Jean-Sébastien CrevierSEM Manager, Beyond the Rack
Jean-Sebastien is an entrepreneur who started at a young age. For the past 5 years, he has been focused on digital marketing. He started in agency and made the move to corporate just over 2 years ago. Working closely with industry leaders to help Beyond the Rack stay ahead, he manages PPC campaigns (Search, Display, Remarketing, Acquisitions, CSE), AB testing, as well as other strategy tasks.
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Jean-Sebastien is an entrepreneur who started at a young age. For the last 5 years, he has been fully focused in the digital marketing industry. He started on the agency side and made the corporate move 2 years ago. Working closely with the industry leaders to help Beyond the Rack stay ahead, he handles PPC campaigns (Search, Display, Remarketing, Acquisitions, CSEs), on-site AB testing as well as some other strategy driven tasks.
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Simon LejeuneMarketing Director, Busbud
Simon has been in charge of Busbud's marketing for over a year. He is responsible for SEM and SEO in 13 languages and a few dozen countries. Before Busbud, he worked for the largest energy group in Europe, the smallest marketing agency in Montreal and started a small event company called Le Nomad.
(Before he was in the travel industry, he was in the travel business, backpacking through the back alleys of Bangkok or the plains of Alaska).
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Simon has been in charge of marketing at Busbud for over a year. He's dealing with SEO and SEM in 13 languages, in a couple dozen countries. Before Busbud, he worked for the largest energy group of Europe, for the smallest marketing agency of Montreal and launched a small company in the event sector called Le Nomad.
(Before working in the travel industry, he was traveling himself, exploring the crowded streets of Bangkok streets or the empty spaces of Alaska).
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Antoine Théorêt-Poupart, Acquisition Manager at Frank & Oak
After 5 years working for a web consulting firm mainly for banks and car dealerships, Antoine joined the corporate side 3 years ago. As Senior Director, Acquisition, Antoine is in charge of new customer acquisition for Frank & Oak. Antoine manages multi-platform campaigns (PC, mobile web, apps and now direct to retail), with multiple partners (Google, Facebook, Twitter, Yahoo! and many others) in a complex and competitive industry. He keeps a close eye on several performance indicators to ensure that results are aligned with the company's overall objectives.
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After 5 years working at a web consulting agency, primarily dealing with banks and car dealers, Antoine moved on to the client side 3 years ago. As the Senior Acquisition Manager, he is in charge of the paid customer acquisition for Frank & Oak. In this complex and competitive environment, Antoine manages campaigns across platforms (desktop, mobile web, apps and now retail), across partners (Google, Facebook, Twitter, Yahoo! and many others) and keeps a close eye on several performance indicators to ensure results are aligned with the larger business goals.
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About SweetIQ
SweetIQ is an industry leader in local search marketing, helping F500 brands convert online searches to in-store shoppers. Our analytics and automation platform delivers local search results for national brands and their marketing agencies. Since 2010 we've been helping our clients grow their sales by increasing their online findability and giving them the tools they need to manage their online presence. The company has offices in Montreal working with clients across North America. Click here to visit the website >
