Planning Media is quoted as an expert in the AutoJournal!

Written by Planning Media

Eric Dufour, co-founder and director of operations at Planning Media, offered his expertise to Autojournal. Dufour emphasized the importance of mobile and the priority of measuring advertising efforts to ensure a positive return on investment. He also suggests that car dealerships demand transparency from the firm that manages their digital campaigns. You can read the article on page 15 by clicking on the following link: Newspaper article

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