Planning Média just released the 2023 Fall Campaign for Saint-Eustache Chevrolet
Saint-Eustache Chevrolet decided earlier this year to entrust Planning Media with its media strategy, both digital and on traditional media platforms.
The campaign's main message is: It all starts here! At Saint-Eustache Chevrolet.
Throughout the summer, portraits of customers with their vehicles were published on TikTok, Facebook, Instagram and YouTube. For the fall, the various portraits were put together to create an ad that is currently airing at Cinéma Saint-Eustache and, of course, on the web.
"Saint-Eustache Chevrolet is known for its exceptional team. We wanted to bring this to the forefront in terms of social media and advertising campaigns". - Hugo Tellier, Sales Director at Saint-Eustache Chevrolet.
The 360 marketing campaign includes cinema TV ads, organic content videos, a web campaign and brand activations including event sponsorship. The campaign began this summer and continues through the first half of 2024.
"Planning Média has been recognized since 2010 for its undeniable digital expertise, but has also developed expertise in creative strategy and 360° media buying. This is what sets us apart in the market. - Eric Dufour, Co-Founder of Planning Média.
Client: Saint-Eustache Chevrolet
Strategy & media agency: Media Planning
Art Director: Les Inspirants